Dentist SEO
A new patient is worth years. A click is worth one visit.
Dental has one of the highest lifetime values in local business and one of the highest costs per click to match. Every implant enquiry you buy costs more this year than last. The ones you earn cost nothing next year.
Free. No sales call required. Delivered in 24 hours.
$2,400
typical lifetime value of one new dental patient
$28
average cost per click on implant and cosmetic dental terms
77%
of patients read reviews before booking a first appointment
Why dental practices overspend
Most dental sites are built by a template provider, look identical to every other practice in the city, and rank for the practice name and nothing else. So paid becomes the only source of new patients.
What is happening now
- A template site identical to four other local practices
- Ranking only for your own practice name
- High value treatments buried in a services dropdown
- No presence when AI is asked to recommend a dentist nearby
What it becomes
- Treatment pages that rank on their own merit
- New patient intent captured before the comparison stage
- Reviews built into a system, not chased occasionally
- Named in AI answers for local dental recommendations
What I fix
The four things that move the needle in this niche.
01
Treatment level pages
Implants, veneers, invisalign, emergency dentist, root canal. Each gets a real page written for the search intent behind it, not a paragraph on a shared services page.
02
New patient conversion path
Insurance accepted, first visit expectations, nervous patient reassurance and finance options placed where they reduce hesitation. Dental is an anxiety purchase before it is a price one.
03
Review velocity system
A request flow that runs after appointments so review volume builds steadily. In dental this drives both map ranking and the booking decision itself.
04
Medical schema and E E A T
Practitioner credentials, qualifications and reviewed by markup structured so Google and AI engines treat your content as trustworthy health information.
How the work runs
Same process every time. The plan inside it is built for your city and your niche.
Step 01
A real audit, by hand
Your site, your Google Business Profile and your top three competitors, reviewed manually. You get the specific reasons the calls are going elsewhere.
Step 02
A plan for your market
No package. The plan follows the gaps found in the audit, in the order that produces revenue soonest.
Step 03
I do the work myself
Nothing outsourced, nothing on autopilot software. This is why the client list stays short.
Step 04
Reporting on revenue
Calls, form fills and booked jobs. Rankings are the method, not the result.
Questions people actually ask
Yes. Health content is held to a higher trust standard, so author credentials, medical review and accurate claims matter far more than in other local niches.
General terms move in two to three months. Competitive cosmetic and implant terms in a large city take six to nine. Practices usually see map pack movement first.
In year one, yes, because the organic timeline is long and implants pay for the wait. Reduce spend once the treatment pages are holding position.
That needs a different structure entirely. See the dental clinic page for how multi location and group practice SEO differs.
See what you are actually paying for.
A free audit showing where your leads come from, what they cost, and how much of that you could own instead.